Maurice Sendak

Maurice Sendak Signed Original Drawing from Bell Atlantic's "Wild Things Are Happening" Campaign

Maurice Sendak Signed Original Drawing from Bell Atlantic's "Wild Things Are Happening" Campaign

 

Original Sendak Graphite Studies for the highly sought after "Bell Atlantic’s Wild Things Are Happening" Campaign: Turtles, 1998. The piece includes a protagonist girl caricature and “Bernard the Bull” Wild Thing images being nipped by turtles on each paw and was created by Maurice Sendak for the promotional campaign of Bell Atlantic. Boldly signed by Maurice Sendak in full signature, "Maurice Sendak."

 

This giant campaign was to introduce Bell Atlantic, and its services, from phone service to calling plans and high-speed internet data from 1997-1998, and included billboards, television spots, massive print ads, and culminated in their sponsoring a giant “Moishe” Wild Thing balloon for the Macy’s Thanksgiving Day parade down Fifth Avenue in New York City. The campaign won an Effie award and a Clio award for Sendak’s print ad illustrations. This was the most commercial use of the Wild Thing characters created by Sendak which drew raves and mixed reviews from die-hard fans. Reference: Schiller/David: Maurice Sendak, A Celebration of the Artist and his Work, 2013. Page 99, see panel 9.

 

Rendered in Graphite on thick vellum, presented in a lovely rubbed silver frame, and a deeply beveled mat, using all archival materials and UV glass. Framed to a completely size of 15.5" x 15.5," with the art size (by sight) of 6.5" x 6.5." Sendak signed the piece in full in the bottom right corner of the art. Note Maurice Sendak donated all of his original book illustrations to the Rosenbach Foundation in Philadelphia leaving very little of his original artwork available for private purchase.

 

A fantastic scarce original drawing by Maurice Sendak with a beautiful presentation.

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Item: 64338

Price: $4,000.00
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Maurice Sendak
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